An essay on the basics of blogs for those unfamiliar with them:
http://www.dvorak.org/blog/primer/blogprimer1.htm
Tips on how to get people to read your blog:
http://www.copyblogger.com/why-read-your-blog/
Why read blogs?
http://redmonk.com/sogrady/2004/09/24/how-to-get-into-blogs-101/
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None of these links worked >.<
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